UBS Arena at Belmont Park

BELMONT PARK, New York (CelebrityAccess) — UBS Arena and the New York Islanders announced a major new sponsorship agreement with JetBlue.

Under the multi-year agreement, JetBlue will become the official domestic airline partner of UBS Arena and the New York Islanders, and will also acquire naming rights to a portion of UBS Arena.

“JetBlue is one of the most iconic and innovative major airlines in the U.S., and we are grateful that they will have a long-term partnership with UBS Arena and the NY Islanders,” said Dan Griffis, President, Global Partnerships, Oak View Group. “JetBlue’s incredible commitment to unique, high-quality experiences and passion for the communities they serve aligns with our mission and values. I am confident that Belmont Park will be a better place with them.”

“JetBlue is excited to join forces with the New York Islanders and UBS Arena to serve as the official domestic airline partner for the ultimate New York City showdown,” said Marty St. George, JetBlue president. “With JetBlue’s new service from Long Island MacArthur Airport (ISP) launching next month, we look forward to becoming an even bigger part of the Long Island community—a place some of our most loyal customers call home.”

The agreement calls for UBS Arena’s “Northwest Terrace” to become the TrueBlue Terrace by JetBlue, serving as a gathering place for TrueBlue members to relax, have a drink and socialize during events at the venue. JetBlue will also showcase its branding on the UBS Arena event level, which will be transformed into the JetBlue Runway Level, featuring the JetBlue Mosaic Lounge (formerly the “Spotlight Club”) and Mosaic Suites (formerly the “Spotlight Suites”).

Additionally, through the partnership, TrueBlue and TrueBlue Mosaic members on JetBlue will have access to benefits such as pre-sale access and special offers for select UBS Arena events and New York Islanders games. Mosaic members will also receive access to a designated priority lane at the main entrance to UBS Arena.

“We are proud to welcome JetBlue as the official domestic airline partner of the New York Islanders and UBS Arena,” said John Collins, Operating Partner of the New York Islanders. “JetBlue’s dedication to the communities it serves will help us grow the game of hockey throughout the region.”